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Reader Views
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Thank you very much for my continuing receipt of Telephony Middle East. It has certainly kept me in pace with that latest news and insights into this modern world of telecommunications.
Engr. Muied G. Al-Zahrani
General Manager - Transformation and Restructuring Program
Saudi Telecommunications Company, KSA
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Being so impressed by your Magazine, I request you to furnish me information relating to the cost of one year's subscription, and whether or not copies of earlier issues can be provided to me.
Kassem Hammamy
Account Manager, HP, UAE.
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We are very seriously interested in marketing CTI solutions more actively, and I find your magazine very helpful in imparting the necessary education and products availability.
NV Reddy
Division Manager
Fakhry Telecommunications, KSA
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Wouldn't it be critical to your branding to know that you were promoting your products and services in the Middle East's leading Converging Communications journal?
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Wouldn't it significant for your marketing effectiveness to know that your promotion was part of the region's only Integrated Marketing service for Converging Communications, encompassing magazines, catalogues, exhibitions, web portals, email shots, and so on?
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Wouldn't it be profitable for your business to know that your sales messages were being read by the region's top Converging Communications decision makers?
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Wouldn't it be cost-effective and helpful for your marketing budget to know that you can lock in preferential 2006 advertising rates if you act now before the end of 2005?
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Also, find out below how you can save even more money with bulk orders whilst also enjoying an even higher profile in Telephony Middle East (TME) magazine through news features, white papers and case studies. But first, a closer look at TME for 2006
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3 | Key Reasons Why TME Is Your Best Regional Choice
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AUTHORITATIVE, WORLD CLASS CONTENT THAT KEEPS READERS INTERESTED AND KEEN TO KNOW MORE - Unique INSIGHTS relationships and worldwide connections ensure a steady stream of up-to-date,
and highly relevant material. International Converging Communications celebrities such as Brad Cleveland, Kathleen Peterson, Rob Walters, and Brownell O'Connor provide much of the TELEPHONY Middle East magazine content.
Combine this output - authoritative and educational - with an increased focus in 2006 on key regional developments and products in IP Telephony, Call Centres, CEM and Next Generation Networks, and you have a formula that will keep readers interested and eager to assimilate more.
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AN UNMATCHED, QUALIFIED & CAREFULLY MAINTAINED READERSHIP BASE - As part of the stable of INSIGHTS activities focused on promoting Converging Communications development in the Middle East, TELEPHONY Middle East magazine enjoys access to the proprietary INSIGHTS database of qualified Converging Communications prospects. This database has been built up over the course of 10 years and, because of its value and importance, is maintained personally by the President of INSIGHTS himself.
The INSIGHTS database is constantly refreshed and updated in many different ways. As well as telephone checking, fresh batches of decision makers are regularly added through new show participations, TME magazine and INSIGHTS email newsletter subscriptions, INSIGHTS surveys, seminar registrations and our web site. The shows include INSIGHTS Call Centre/CRM and Converging Telecom events and important regional events such as Gitex; our seminar programs encompass the regions main subject and industry celebrity events covering IP Telephony, Call Centre management and Call Centre industry certification
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INTEGRATED "FRONT OF MIND" MARKETING MADE EASY - TELEPHONY Middle East magazine works in tandem with the region's leading Converging Communications events, also organised by INSIGHTS, to deliver a total marketing solution. Termed our "Integrated Marketing Plan" it allows your organisation to benefit from the synergies of a coordinated
and consistent marketing message. Also available as part of the Plan are customised media, web, emails, sponsorship and PR opportunities. In other words convenience, customisation and comprehensiveness are available in one, all-inclusive package
Not only does the above give you "continuity of marketing message", a vital element in helping important regional decision makers understand that you are an appropriately committed and competent market player, but it keeps you "front of mind" for these self same decision makers when they realise they have a particular requirement, and they turn to INSIGHTS, and TME magazine in particular, for trusted guidance and advice.
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