What is an INSIGHTS Roadshow
It consist of a series of 1 day, highly focused conferences taking place in various cities throughout the Middle East where suppliers of Call Centre/Converging Communications products, services and solutions present their offerings to potential
(1) end users, and/or
(2) resellers.

INSIGHTS roadshow combines the effectiveness and benefits of industry tradeshows and focused seminars rolled into one. It gives suppliers the opportunity to create market demand for their solutions in a cost-effective manner by not only by having the ability to present and talk to key decision makers (both end users and resellers), but by maximising their market exposure through a complementary set of unique promotional efforts co-ordinated by INSIGHTS. These include extensive pre-show promotion, printed and online advertising, direct and electronic mailing, PR, etc.