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Customer Feedback Program Design Workshop
May 9-12, 2010 - Dubai, UAE
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Learn how to develop and execute survey programs for customer satisfaction surveys, employee surveys, market research, or other research, and incorporate the results into a full customer feedback project to achieve greater customer retention
Key Topics Covered
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Survey Project Management | |
Questionnaire Design | |
Survey Questionnaire Administration | |
Survey Data Analysis & Reporting
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Build A Corporate Customer
Feedback Program
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Your Course Instructor
Dr. Frederick Van Bennekom developed the curriculum for this course, and he has delivered this survey workshop to classes for more than a decade. Dr. Fred has extensive experience in conducting survey programs for clients, and he has a decade of grounded experience in Digital Equipment Corporation's customer service organization. He developed operational reporting systems for first- and second-level field management as well as metrics packages for senior field service management. Fred authored Customer Surveying: A Guidebook for Service Managers, and he has two decades of instructional experience as a professor at several Boston-area business schools teaching operations management. Fred currently teaches in the Executive MBA program at Northeastern University, Harvard University's Certificate in Management Program, and at Babson College.
Note : Places Are Limited.
You Are Advised To
Register As Soon As Possible
Click Here To
Register
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Previous Workshop Feedback
I learned a great deal that I will use immediately upon returning to work. Fred is a wonderful
teacher and kept the group interested for the full duration of the course. I highly recommend the
workshop to any professionals doing surveys.
-- Julie Mills, Ky. Farm Bureau Insurance
Everything was great! This was without a doubt the best workshop I have ever taken... I can't
wait to go back and try the new formulas I have learned. I loved learning about how to formulate
questions & surveys. This workshop was incredibly valuable! Thank you.
-- Lisa Caponiti, Wash. DC attendee
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Register For Customer Feedback Program
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